Creative Writing/Voiceovers
OBJECTIVE:
Committed to providing high-end creative writing, broadcast voiceovers and other creative initiatives to help my clients favorably embed their
brand image and product benefits through marketing communication investments.
PROFESSIONAL
EXPERIENCE:
|
End Results, Inc., Coppell, TX |
June 2008 – Present |
Account Executive/Copywriter
Consistently delivered high-quality copy for individual clients’ radio and
television copy, print ads, direct mail, and website copy
Personally
catered to each client to ensure their happiness with the agency and their
continued growth and success as a company
Proofread all copy before
release to public
Conceptualized and created brand images and names for
new business and partners
Schawk, Inc., Fort Worth, TX
Freelance Copywriter (10 month contract)
Consistently
delivered high-quality copy for RadioShack’s “2008 Packaging Re-image Effort” in
order to standardize new packaging by for uniformity
Proofread all
packaging before release to public
Conceptualized and created brand
images and names for new RadioShack ventures
Gemmy Industries, Coppell, TX |
May 2004 – July 2007 |
Senior Copywriter/Voiceovers
Consistently delivered high-quality packaging, product, script, press release, catalog and instructional copy.
Created, scripted, and hosted Gemmy's "Costume Fashion Shows" for buyers in 2005 and 2006; Gemmy's 2005 costume
sales to Wal-Mart alone rose 150%.
Performed many different voiceovers for Gemmy top items, such as "Buck, the Animated Trophy", "Zultan", and "Doctor Shivers"
Proofread all packaging before release to public
Trained new copywriters and supervised quality, efficiency and expediency of their work
The Radio Disney Network, Dallas, TX |
August 1998 – May 2004 |
Creative Copywriter/Voiceovers
Consistently delivered high-quality scripts, such as commercials, PSAs, promos, features, featurettes, bumpers and local donuts.
Wrote multiple pieces of commercial copy daily for every major U.S. market
Worked closely with account executives to deliver high-quality products to clients on time and on budget
Created many characters and features to promote clients' businesses, such as Mrs. Oldengruff; The Adventures of Vic Valiant; Sam Shovel, Private Eye; and Dr. Thinkenstein, RAD Scientist
Provided a great variety of voiceovers, including: Character, Announcer, and Commercial
Assisted the Project Coordinator in assigning and distributing scripts to voice talent
Won many accounts for company and several radio awards, such as:
BEST COMMERCIAL SERIES – 2002 Silver Dome Awards; Illinois Broadcasters Association
BEST PSA CAMPAIGN PROMOTION – 2001 March of Dimes Achievement in Radio Awards
PRIMARY STRENGTHS: |
Able to produce high-quality, compelling and effective copy at a moment's notice
My first love in writing is for children; it is where I have achieved my greatest works
Work well with others to generate both success and profit for each product
Naturally skilled creating unique concepts and ideas
Excel in the creative process by assisting in executing marketing initiatives
EDUCATION: |
Tyler College; Tyler, TX. 1996-1997
Western Kentucky University; Bowling Green, KY. 1994-1996